organization biodesign foundation
The BioDesign Foundation is leanly organized and works passionately with renowned experts in their fields to achieve its conservation goals. For us, non-profit nature conservation work is a very valuable privilege.
The BioDesign Foundation is managed by the Foundation Management. The Board of Trustees supervises, advises and supports the management of the Foundation in its activities.
The BioDesign Foundation is represented regionally and thematically by its Ambassadors, who organize projects and activities for nature conservation on site together with the Custodians.
Registrata legalmente a San Gallo, in Svizzera, la BioDesign Foundation è attualmente rappresentata in Germania e in Italia attraverso le Associazioni Nazionali della fondazione.
La supervisione è affidata al suo Consiglio d’Amministrazione, che si assume la responsabilità della supervisione finanziaria e della governance di tutti gli sforzi organizzativi su base volontaria. Il Consiglio d’Amministrazione si impegna attivamente nell’advocacy, nello sviluppo delle risorse e nel coinvolgimento dei soci e sostenitori. Il Consiglio d’Amministrazione adempie le proprie responsabilità a titolo onorifico.
L’esecuzione e il coordinamento dei progetti della BioDesign Foundation sono condotti dalla base operativa della BioDesign Foundation situata nell’isola della Certosa, a Venezia. Come nessun altro luogo, Venezia rappresenta il genio dell’innovazione tecnologica e artistica dell’uomo, in simbiosi con l’ambiente naturale. Con la sua ricca flora e fauna lagunare e l’accesso diretto alla fervente vita culturale di Venezia, questo parco di 22 ettari offre le condizioni ideali per rappresentare e diffondere la missione della BioDesign Foundation.
Il team di atleti ambasciatori della BioDesign Foundation svolge un ruolo fondamentale nel rafforzare la visibilità internazionale della Fondazione. Attraverso il loro diretto coinvolgimento con l’ambiente naturale, gli atleti che svolgono attività sportiva all’aria aperta sono direttamente esposti all’inquinamento e colpiti dal degrado ambientale, quindi molto più sensibili al drammatico impatto sulla BioDiversità. Tutto ciò rende gli atleti gli ambasciatori ideali della BioDesign Foundation.
I Custodi rappresentano il cuore della missione di BioDesign Foundation. I Custodi sono tutti quei membri della società che si impegnano a favorire e promuovere l’armonia tra la società umana e la natura e ad agire contro la perdita di biodiversità e l’inquinamento ambientale, sia a livello professionale che privato.
President
Roberto Guerini
Roberto Guerini is an architect, designer, entrepreneur, and adventurer.
He has created furniture and interior design collections, as well as designed motorcycles and bicycles, while simultaneously organizing concerts, cultural events, art exhibitions, and design shows.
Roberto Guerini has solo-crossed the Sahara Desert on a mountain bike and has experienced many other adventures.
As a speaker, Guerini talks about living in nature, rediscovering its beauty, and harmoniously living with it to draw pure design inspiration. He advocates that effective protection and preservation can only come from true knowledge and love.
From 2007 to 2019, Roberto Guerini first served as an apprentice and later as a personal assistant to Prof. Luigi Colani.
He assisted in promoting BioDesign and curated exhibitions at the Milan Triennale, Moscow, Seoul, among others. In 2013, he was appointed Chief Designer of Colani Design by Luigi Colani.
He is the co-founder, design director, and CEO of Colani AG. Roberto Guerini is also the founder and president of the BioDesign Foundation, preserving Luigi Colani’s legacy, his thoughts, and his desire to protect nature.
He also writes the BioDesign Code, which he developed during his years working with Colani.
Vice President of the Foundation
Peter Hoedemaker
Peter Hoedemaker is a seasoned executive with extensive leadership experience in significant organizations, where he has been instrumental in driving substantial growth.
He served as CEO of KAEFER Isolation Technology GmbH & Co. KG for two decades, playing a pivotal role in the company’s impressive growth, achieving a turnover of 1.6 billion euros and employing 28,000 people.
After studying at the Royal Dutch Military Academy, he continued his education at Erasmus University Rotterdam and earned a Master’s degree from the ESCP Business School International. He is fluent in Dutch, German, English, French, and Spanish.
He serves on the Board of Directors of Roland Mills United GmbH & Co. KG and has been a member of the Advisory Board of BEGO Bremer Goldschlägerei Wilh. Herbst & CO. KG since 2013. Since 2018, he has been a member of the advisory committee of reimer logistics GmbH & Co. KG in Bremen.
On a voluntary basis, he is the founder and president of the European Industrial Insulation Foundation, president of the Gesellschaft der Freunde der Universität Bremen (Society of Friends of the University of Bremen) and Jacobs University Bremen, and also founder and president of the Polo Club Hagen-Grinden.
Since 2021, he has served as Vice President of the BioDesign Foundation, to which he dedicates a significant amount of his time.
Board of Foundation
Piero Stinelli
Entrepreneur with extensive experience in digital, TV, and mobile sectors, he is a co-founder of several BioDesign projects.
He studied at the University of St. Gallen (HSG, International Affairs, Economics). Since 1990, he has been developing online applications. He is the co-founder and CEO of VADIAN.NET AG, and co-founder of e-commerce and marketing companies such as Klang und Kleid GmbH in St. Gallen, KlangundKleid.de GmbH, and Realkonsum Großhandelsgesellschaft mbH in Munich. He is also a co-founder of numerous online media ventures: wetter.ch, jobs.ch, firmen.ch, kredit.ch, domains.ch, wirtschaft.ch, and news.ch, among others. He was a co-editor of greeninvestment.ch (2006-2016). He co-founded the cultural location Palace.sg in 2006.
In the online marketing and mobile sectors, Stinelli holds roles as co-founder or board member of various entities including aspsms.com, Mediabox Digital AG, Montemedia AG, AdSpot GmbH, theINDUSTRY AG, among others.
Dedicated to preserving knowledge, culture, and sustainability, he initiated and co-founded the World Internet Archive St. Gallen/Europe (2020) along with the St. Gallen Symposium (symposium.org) and archive.org in San Francisco. The project aims to ensure, digitize, and further process global knowledge in the UNESCO World Heritage site of St. Gallen, home to the renowned abbey library.
Financial Supervisor
Notary Daniel Schaal
As a board member of the BioDesign Foundation, Daniel Schaal oversees the financial aspects of the foundation.
Since 2018, he has been a notary practicing in Baden-Württemberg, where he also works as a lecturer at the Chamber of Notaries of the region and co-authors several legal textbooks.
He studied at the Notary Academy in Stuttgart and obtained a Master’s degree in Commercial Law and Restructuring from the Westphalian Wilhelms-Universität in Münster.
He volunteers on the board of a sub-foundation of Kreissparkasse Heilbronn and the Diakoniestiftung.
Advisor and Director // BIODESIGN FOUNDATION
Dott.Roberto Fiorello
After earning a degree in Economics from Bocconi University in Milan, he subsequently obtained a Master’s degree from the University of Berkeley, California, and INSEAD, Fontainebleau, France.
He began his professional career in the strategic department of Millward Brown/WPP Group, an American multinational leader in brand strategy consulting, advertising, and business development.
Fiorello has worked across various markets and categories, living in numerous countries while managing several leading brands and focusing extensively on design and artistic creations.
His career has led him to hold significant positions on the boards of major organizations such as Campari Group, Pernod Ricard, The Absolut Company, Venini, and Damiani Group.
Until 2022, he served as CEO of the Colani Group, where he oversaw the internal restructuring of business units and their respective activities, with a particular focus on mobility, yachting, art, design, and architecture.
Fiorello is currently a board member of the BioDesign Foundation.
He is a passionate, motivated, and optimistic individual, believing that the beauty and power of nature will inspire future generations.
President of BioDesign Italy
Avv.Emanuele Mazzaro
Emanuele Mazzaro has been a lawyer since 2007 and has owned his own law firm in Padua since 2013, specializing in Administrative Law and relations with Public Administrations and Public Companies. Since 2017, he has held the title of youngest cassation lawyer in his jurisdiction and is authorized to plead before higher courts.
In his professional journey, he collaborated with the State Attorney from 2006 to 2008 and currently serves as the legal trustee of the National Association of Municipalities. He also acts as a supervisory body for private companies and public entities. From 2016 to 2022, he served as the General Manager of the Wholesale Fish Market in Chioggia, Italy’s largest market by fishing fleet. Since July 2022, he has held the position of Director for Italy and the Mediterranean at the BioDesign Foundation and President of its Italian Association.
He shares with BioDesign Foundation President Roberto Guerini the idea of experiencing nature up close, rediscovering its beauty, and living in harmony with it by doing everything possible to protect and conserve it, thus preserving future generations, whom he considers the future of our society.
Vice President of BioDesign Italy
Ing.Edoardo Bianchi
A sailor and Olympic athlete, he competed in the Athens 2004 and Beijing 2008 Olympics sailing in the Tornado class.
Graduating with honors in Naval and Nautical Engineering from the University of Genoa in 2010, he founded his first company in 2011, Blacks Composites, specializing in composite material components for the nautical and automotive industries.
Between 2014 and 2021, he was involved in the construction of racing sailboats such as TP52, Imoca60, VOR60, among others, and was responsible for projects including the America’s Cup campaigns for Land Rover BAR and later Luna Rossa Prada Pirelli.
As a TV commentator in the RAI studios for the 36th America’s Cup races, Edoardo concluded 2021 by founding Sangiorgio Marine in Genoa, a shipyard dedicated to building and refitting racing and fast-cruising vessels using composite materials and advanced technology. Vice President of the BioDesign Foundation Italy, he has always been passionate about the sea, which he lives and works around, not only as a sailor but also as a surfer and kiteboarder.
The "Custodians" are the think tank of the BioDesign Foundation.
The Custodians
The Custodians are advocates and activists on the ground who engage in projects and actions with a sense of purpose and understanding for nature conservation. They are individuals who courageously participate in the fight for nature, advocating for nature conservation within the BioDesign Foundation community, and developing and imparting knowledge in this regard.
Custodians support the Foundation actively and/or as financial backers. Within the Custodians community, they are united by their recognition of the BioDesign Code for Custodians as a shared document of work and responsible shared values.
The conservation projects and actions of the Custodians are publicly showcased on www.thecustodians.org.